Digital Marketing Specialist
Location: Sydney
Your New Company
Our client is a fast-growing and nationally recognised brand specialising in premium automotive canopy systems, service bodies, trays, and customised vehicle fit-outs. With established warehouses and operations across Sydney, Melbourne, Brisbane and Perth, the company has built a strong reputation for product quality, engineering expertise, and responsive customer service.
Your New Role
You will oversee the company’s digital ecosystem and help elevate brand presence through effective content, visual design and online campaigns. This is a hands-on role suited to someone who enjoys combining creative production, data-driven marketing, platform management, and digital strategy.
You will work across both Western and Chinese social platforms, produce compelling visual and video content, and continuously enhance the company’s websites and online customer journey.
Job Responsibilities
Manage and optimise the company’s WordPress websites, including content, layout, security, updates and overall user experience.
Improve website performance through SEO, analytics insights and collaboration with marketing partners on Google Ads campaigns.
Create digital visuals, banners, brochures and marketing assets using Adobe, Canva or similar tools.
Shoot and edit short-form videos for product promotion, brand storytelling and social media campaigns.
Develop bilingual content plans and manage company presence across Western platforms and Mandarin-speaking channels.
Produce and publish engaging content to grow brand awareness, online traffic and customer engagement.
Support digital activities including product launches, promotions, exhibitions and brand marketing events.
Job Requirements
Solid experience in WordPress website management and troubleshooting.
Good understanding of SEO, Google Ads, and online marketing.
Confident in managing social media platforms and running digital campaigns.
Able to create visual content and marketing materials using tools such as Adobe or Canva.
Comfortable with technology and quick to pick up new systems.
Strong attention to detail and good problem-solving skills.
Works well in a team environment and takes initiative when needed.
Mandarin speaking ability would be an advantage.
Referrals
If you know talented professionals who would excel in this role, we welcome your referrals. A referral bonus is offered for successful hires.
How to Apply
If you're interested in this position, please forward your updated CV to info@mandarintalents.com.au
About Us
We are a bilingual recruitment consultancy connecting Chinese-speaking professionals with Australian businesses. We value professionalism, efficiency and long-term partnerships. To explore more Mandarin-speaking opportunities, follow our LinkedIn page: Mandarin Talents Recruitment.
