Marketing Executive
Location: Sydney
Your New Company
A growing organisation committed to delivering innovative education and EdTech solutions. The company provides a collaborative and dynamic environment, helping international students achieve their education goals through tailored strategies and marketing outreach.
Your New Role
As a Chinese Marketing Executive, you will play a key role in developing and executing marketing strategies for the Chinese-speaking community, enhancing lead generation, and driving student enrolments.
Job Responsibilities
Support the development and execution of Chinese-market marketing strategies to increase lead generation and conversions.
Research competitor and industry trends to improve campaign performance.
Design cross-platform marketing materials, including WeChat, RED, digital flyers, and social media posts.
Coordinate marketing automation tasks such as scheduling posts and managing campaign materials.
Manage end-to-end webinar campaigns, from content creation to hosting and reporting.
Work closely with sales and global marketing teams to adapt assets and align campaign strategies.
Track and analyse lead generation and conversion metrics to optimise results.
Job Requirements
Bachelor’s degree in Marketing, Communications, or related field, or equivalent work experience.
Fluency in both Mandarin and English (reading, writing, and speaking).
Experience in marketing within the education or EdTech sector is highly regarded.
Strong design and copywriting skills with proficiency in Adobe Creative Suite, Canva, or equivalent tools.
Familiarity with marketing automation tools and social media platforms.
Excellent time management and ability to adapt to fast-paced environments.
Strong interpersonal and communication skills, with a results-oriented mindset.
Salary & Benefits
Professional development opportunities, including an annual individual training budget.
Hybrid and flexible working arrangements.
Supportive and collaborative workplace culture with global exposure.
Career progression opportunities with structured growth pathways.
Regular workshops, training sessions, and access to mentoring support.
Referrals
If you know talented professionals who would excel in this role, we welcome your referrals. A referral bonus is offered for successful hires.
How to Apply
If you're interested in this position, please forward your updated CV to info@mandarintalents.com.au
About Us
We are a bilingual recruitment consultancy connecting Chinese-speaking professionals with Australian businesses. We value professionalism, efficiency and long-term partnerships. To explore more Mandarin-speaking opportunities, follow our LinkedIn page: Mandarin Talents Recruitment.